Recommendation & Remarketing Platform

Recommendation & Remarketing Platform

AI-Powered

Revolutionise Your Online Campaigns with AI

Unleash the full potential of your marketing with WEBSENSA Advanced Recommendation & Remarketing Platform. WARRP uses advanced AI to provide targeted advertising, making your campaigns smarter and more effective.

WEBSENSA Advanced Recommendation & Remarketing Platform (WARRP)

WARRP is a marketing optimisation platform, that offers AI-powered solutions for enhanced user targeting. It provides efficient ad matching and user valuation without compromising privacy.

Recommendation & Remarketing Platform

Key features

01.

Advanced Recommendation Algorithms

Tailor Ads to Your User Preferences

Our platform uses sophisticated neural networks to deliver spot-on product recommendations, driving up engagement and conversions. These tailored suggestions are fine-tuned to user behavior, providing a personalised ad experience that drives conversions.

02.

Predictive User Valuation

Predict User Engagement Toward Your Products and/or Services

WARRP offers cutting-edge predictive analytics to forecast user engagement and refine budget allocation for maximum impact. This strategic insight into user behaviour sharpens campaign targeting, enhancing potential conversion rates.

03.

Dynamic Ad Creation

Customise Your User's Ad Experiences

With our platform, you will create responsive ads that adapt in real-time, ensuring cohesive messaging across all devices and platforms. This dynamic approach elevates user experience, bolstering ad effectiveness and cross-device engagement.

Recommendation & Remarketing Platform

Areas of application

E-commerce & Retail

Empower your online store with WARRP's targeted recommendations, converting casual browsers into loyal customers. The platform's AI analyses shopping patterns to present the most relevant products, boosting sales and customer satisfaction.

News & Publishing

Enhance reader engagement on your publication with WARRP. By understanding user interests and reading habits, it delivers personalised content and ad recommendations that keep readers on-site longer, increasing ad revenue and reader loyalty.

Media & Film Production

Our platform transforms how audiences discover media content. Tailor viewing suggestions to individual tastes, drive up engagement rates, and secure higher advertising value by aligning content delivery with viewer preferences.

Recommendation & Remarketing Platform

Game-Changing Benefits
for Your Company

Improved Click-Through Rates (CTR)

Achieve CTR higher by 1,5% than industry averages

Reduced Advertising Cost

Cut costs by 10% by reducing intermediaries

Data Privacy Compliance

Align with privacy standards without losing effectiveness

Marketplace Competitiveness

Stay ahead with tech that adapts to the ad landscape

Recommendation & Remarketing Platform

Product onboarding

What will we need to implement this solution?

Value

Our pricing is influenced by data volume, the extent of data formats and sources, deployment type (cloud-based or on-premises), the number of integrations, and the expected performance.

Time

WARRP's swift integration is aligned with your company's systems, meeting specific needs with an average setup time of 2 to 4 months.

Client Engagement

To customise WARRP for your business, we require access to your databases and system details to ensure our solution meets your specific needs.

Environment

WARRP is built for compatibility, seamlessly integrating with a variety of technological environments, whether your setup is cloud-based, on-premises, or hybrid.

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Additional information

01.

PROJECT VALUE

4,633,997.51 PLN

02.

Contribution from European funds

3,485,668.54 PLN

03.

Project implementation period

2020 – 2022

The development of the WARRP platform was co-financed by the European Union from the European Regional Development Fund within the Intelligent Development Program 2014 – 2020.

The project was realised as part of a competition by the National Centre for Research and Development: "Industrial research and development work carried out by enterprises," action: "Industrial research and development work conducted by enterprises."

logotypes of: WEBSENSA, NCBiR, European Funds, Rzeczpospolita Polska, Euopean Union